5 things to remember when optimising your homepage for engagement 

The Lighthouse (8th floor)

IO TECHNOLOGIES: A workshop for anyone in editorial that teaches best-practice homepage optimisation principles and hard-learned lessons. Hear the DOs and DONTs that are dictated by real-world publisher data and learn how to best use benchmarking and A/B testing when optimising homepages. Learn how to get the most of your homepage and how to train your team to achieve outstanding results.